SDDOT Announces 2025-26 Snowplow Naming Contest Winners, Including ‘Rhinestone Plowboy’

PIERRE, S.D. — South Dakota’s snowplows have a fresh batch of creative names for the 2025–26 winter season, thanks to the sixth annual South Dakota Department of Transportation (SDDOT) snowplow naming contest.
This year’s winning entries range from pun‑filled to pop‑culture inspired, with contributions coming from classrooms, local businesses, and residents across the state. Among the standout names is “Rhinestone Plowboy,” submitted by staff at Lantis Enterprises in Spearfish—a playful nod to Glen Campbell’s classic hit.
Four of the winning names came from elementary classrooms in Aberdeen, Hill City, Armour, and McIntosh. Preschoolers in Jones County also joined in, successfully naming their Winner‑area plow “Scoopy Scoopy Doo.”
For Lantis Enterprises, the contest has become an annual tradition. Employee Merida Smith said “Snowplow Days” has become a fun way to boost winter preparedness and office morale. Staff members submit name ideas throughout the week before voting on a favorite to enter.
SDDOT staff selected the winners after public submissions closed in mid‑December. All previously named plows from earlier contests remain in active service across the state.
Transportation Secretary Joel Jundt thanked winter maintenance crews for their work keeping roads safe. He also encouraged travelers to continue using SD511 for up‑to‑date road and weather information.
2025–26 Winning Snowplow Names
• Aberdeen Area: Iceorilla — Trinity Lutheran 4th & 5th graders
• Belle Fourche Area: Rhinestone Plowboy — Lantis Enterprises, Spearfish
• Custer Area: Sleddy Roosevelt — Hill City Elementary 3rd graders
• Huron Area: Cutting Edge Express — Hand County Auditor’s Office
• Mitchell Area: Plowverine — Armour Elementary 4th graders
• Mobridge Area: Whiteout Warrior — McIntosh Elementary 6th graders
• Pierre Area: Buzz Ice Clear — Jordana Sayler, Pierre
• Rapid City Area: Mount Slush NO More — Drive Safe South Dakota/Office of Highway Safety
• Sioux Falls Area: Frost Force One — Nolan Allen, Harrisburg
• Watertown Area: Scraping By — Mike Marshall, Bryant
• Winner Area: Scoopy Scoopy Doo — Jones County Preschool
• Yankton Area: Stormin Norman — Troy Rosenbaum, North Sioux City
The annual contest aims to promote winter driving safety while giving South Dakotans of all ages a chance to leave their mark on the state’s snowplow fleet.